Today, there seem to be more grocery store chains than ever before. However, despite the variety of options, if you explore any of them you will find a similar pattern – an expansive brand of products unique to that store, otherwise known as a Private Label Brand. In recent years, chain-style grocery stores have shifted their focus to increasing their brand recognition. In order to accomplish that, they need to deliver quality consumer packaged goods at a competitive price. The resulting “private label war” has been driving down the prices of store brand food products, thus creating more competition for well-known national brands. Continue Reading

If you’re manufacturing organic products, it’s vital to understand the labeling requirements and what claims you can make based on your products’ ingredients. For example, do you understand the difference between a food labeled as “organic” and one that’s “made with organic ingredients?” While these statements may seem interchangeable at first glance, the USDA organic labeling guidelines specifically define which claims you can and cannot use, based on the composition of your product.

The labeling of organic foods in the U.S. is regulated by the United States Department of Agriculture (USDA) according to the National Organic Program detailed in 7 CFR Part 205. This set of rules is separate from the overall Food and Drug Administration (FDA) food labeling regulations, outlined in 21 CFR Part 101, which apply to all food products. While these two sets of regulations differ in several aspects, both are applicable to organic packaged food products available in the U.S. Continue Reading

Would mandatory front-of-pack nutrition labels or a symbol to designate a food as ‘Healthy,’ help curb the incidence of diet-related chronic diseases? Academic and industry research has shown that nutrition information on the front of food packages is more commonly viewed by American adult consumers than the Nutrition Facts panel, which is placed on the side or back of a package. The increased viewing of nutrition information is associated with healthier dietary patterns. While several countries are advancing regulations for front-of-pack (FOP) nutrition labeling schemes, the future of a mandatory FOP system in the U.S. remains uncertain. Continue Reading

Whether you grew up taking a brightly colored Flintstones vitamin every day or depended on reminders from your parents to eat your vegetables, you learned the importance of getting your vitamins on a daily basis. With consumers increasingly demanding transparency in the nutritional content of the foods they choose, do you know which vitamins you need to list on your labels? If you are choosing to make a claim on your label regarding the vitamin content in your product, do you understand how that vitamin appeals to consumers? Continue Reading

This year, the Chicago Section IFT Symposium and Suppliers’ Night focused entirely on the hot topic of Clean Labels. During one popular session, a moderator asked a panel of consumers several questions regarding the Food and Drug Administration’s (FDA) undefined term, “clean label,” and marketing claims surrounding the term such as natural, which has also not been defined by the FDA. Research from Mintel was presented demonstrating how claims like, “no additives,” “no preservatives” or “non-GMO,” are becoming more commonplace. Below are four key takeaways our experts found most valuable from Chicago IFT 2017. Continue Reading

High in Vitamin A. Excellent source of Calcium. Low in Sodium. It’s nearly impossible to find a food label that doesn’t display a nutrient content claim. So what exactly is a nutrient content claim?

Nutrient content claims characterize the value of a vitamin or mineral in a food, as defined by the Food Drug Administration (FDA). To better understand these claims and their use, read our five facts below! Continue Reading

All natural. Gluten free. Low in fat. Organic. Peanut free. The number of claims available for use to describe a food seems endless, so how does a manufacturer or producer know which words they can and cannot use? Taking one quick trip down the grocery aisle bombards a consumer with confusing label call-outs, outrageous marketing promises and countless newly innovative products.

The food and beverage market is a multi-million dollar industry that just keeps growing, providing consumers with access to trendy or niche foods they have never heard of before. The fast-paced world of food research and new product introductions may even leave some consumers questioning how true some of these claims are on new products with their fancy marketing call-outs and implied promises of renewed health and energy. Continue Reading

What is a “healthy” food? Should a “healthy” food contain specific levels of vitamins and minerals? Conversely, should a “healthy” food limit potentially harmful components such as saturated fat, cholesterol, sugar or sodium? Questions surrounding the definition of a “healthy” labeling claim have surged in recent years due to the rising consumer demand for nutritious foods. Continue Reading